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QMA

Creation of brand
marques and assets.


Wollf Olins called us in to help them at the early stages of the creation of the Qatar Museum Authorities (QMA) branding project. We were tasked with artworking the logos and other assets from the design files which had already had preliminary sign off in terms of design and now needed technical buttoning down.

We tested the sizes of text within the logos and did various colour checks and alterations
(see the testing area for more details). All the assets were then created in all the various routes needed
i.e RGB, CMYK, MONO. SPOTS, POSITIVE, NEGATIVE, GREYSCALE.

Once we had determined the specific min and max sizes, colours etc for all of the elements we fed those
findings back into the design team for inclusion into the brand guidelines which were running concurrently
with the artworking of the assets. (see guidelines section for more information).

Other assets were created at this time for inclusion into the guideline document.


If you are in need of a little extra help in achieving your creative goals,
need some advice or simply need to offload a project you have no
internal resource for then get in contact today. 

QMA

The guideline

Asset creation

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Clients